At Leftovers, we highlight some of the product ideas that pop up here and there. Some are interesting, some sound great, and some are types of ideas we wouldn’t even dream of. I can’t write about everything that has been sent to me. So here are some remaining excerpts from my inbox.
Hidden Valley Ranch’s popular flavors double
Hidden Valley Ranch is teaming up with a familiar friend to launch its newest product: a souped-up version of the dressing itself.
The Clorox-owned product launches what the company calls its “most premium, flavor-serious ranch” to date: Double Ranch. In the limited edition, the herbs, spices and flavors are twice his, and the bottle is also twice his, and the two fuse to form the letter X.
“Our HVRxHVR collaboration shows how serious we are about the taste of ranch,” said CC Ciafone, marketing director for Hidden Valley Ranch. stated in a statement. “It doesn’t get any more idyllic.”
Only 222 pieces Hidden Valley Ranch x Hidden Valley Ranch is now available to the public online and via Snapchat for $44. Those who were able to get one also received a double ramekin for dipping and a reversible bucket hat to wear.
Founded in 1954 by Steve Henson, Hidden Valley Ranch is the nation’s original ranch dressing brand, according to Clorox. Statista estimated that 9.2 million Americans used three or more bottles in 2020.
Henson’s brainchild is no stranger to promotions designed to draw attention to the widely used dressing.
In September, it partnered with sauce and condiment brand This Little Goat. lunch chili crunch. The products are a blend of umami and the tangy flavor of Hidden Valley Ranch seasonings, the companies said.
Previously, he collaborated with Van Leeuwen. Ranch flavored ice creamsold holiday gift packages featuring Hidden Valley in 2021 A combination of eggnog and ranch seasoning.
— christopher dohring
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My Mochi’s daily lunch combines sweet and sour.
My/Mochi launched pickle-inspired flavors last week. This is the latest company to jump on the dill bandwagon.
The new Classic Pickle flavor is the first mochi ice cream of its kind. It debuted in time for National Pickle Day on November 14th. Sweet dill pickle flavored ice cream The company said it is wrapped in soft mochi dough.
My/Mochi is Take advantage of the boom in pickled products. According to data from Datassential, nearly 70% of consumers said they liked or loved pickles. Yelp predicts pickles will increase in 2022s is a top trend in 2023, and searches for pickles on the site will increase by 55% in 2022.
Food giant Kraft Heinz launched pickle-flavored ketchup last week. The tangy taste of cucumber-based products and classic ketchup. Hidden Valley Ranch also recently introduced ranch and pickle flavors dressing.
Similar to pickles, mochi ice cream is becoming increasingly popular. A popular Japanese dessert for centuries, this novelty became one of the best-selling desserts in the United States in 2018. My/Mochi took advantage of the market.Company’s Portable 110-calorie ice cream bites in small balls of Japanese rice flour dough have expanded to stores nationwide.
— Elizabeth Flood
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Provided by Ojoy Wine Company
Low alcohol wine to enjoy before the holiday season
As New Year’s Eve approaches, consumers looking to curb their drinking habits can replace champagne with a new drink as the bell rings in for New Year’s Eve 2024.
Beverage brand Ojoy Wine Company Debuts sparkling blanc, the first “dealcoholized” product, contains less than 0.5% alcohol by volume and 15 calories per glass. Ojoy said the wine’s taste is fruit-forward, with flavors of apricot, blackcurrant and citrus. Made from California-grown wine, the brand uses technology to remove alcohol from the beverage.
This year, Ojoy aims to appeal to non-drinking consumers by starting to produce lower-alcohol products that offer flavor and depth. Mark Wendt, the brand’s founder and CEO, said when he quit alcohol, he wanted an alternative that was as high quality as regular wine.
“We launched this brand to give wine lovers an option to enjoy the taste without the common drawbacks of regular wine, such as headaches, hangovers and dehydration,” Wendt said in a press release. stated in the release.
One factor that continues to worry consumers is cost. Sparkling Bran 355ml cans 8 packs are available on Amazon for $99. Ojoy said each can is roughly equivalent to half a bottle of wine and falls into the premium category of low-alcohol beverages.
With the rise of events such as Dry January that promote sobriety and abstinence, more consumers, including the Gen Z population, are trying to cut back on their drinking.
One study found that 40% of consumers between the ages of 16 and 24 reported reducing their alcohol intake in the past year. Mintel study published in June. This will drive growth in the low-alcohol and non-alcoholic beverage categories, with sales reaching his $11 billion in 2022.
— Chris Casey
