Seasonal businesses derive revenue primarily during certain peak periods, which can last from a few weeks to a few months. Industries that face this cyclicality range from snow removal services and ice cream shops to Halloween shops and Christmas tree farms. Other industries are driven by government or deadline-based needs, such as accounting services during tax season.
Most seasonal businesses are familiar with the basics of budgeting, such as reviewing and tracking financials, tightly managing employee headcount, and utilizing part-time or seasonal employees during busy periods. But smart budgeting alone can’t tackle all the obstacles of a seasonal business. Businesses need creative thinking, effective planning, and careful execution to make their businesses profitable. This includes building relationships with key internal and external stakeholders, providing flawless customer service, finding ways to pivot during the off-season, and adopting a cash preservation mindset.
