HARIBO has launched a new gummy variety “Unicorn-i-licious”. This is a snack that is not only delicious but also colorful and cute. The new gummies feature a rainbow array of unicorns in six flavors: Apple, Blue Raspberry, Berry Punch, Banana, and for the first time, Cotton Candy and Tangerine.
This new variety is the first unicorn gummy in HARIBO’s global assortment and is exclusive to the U.S. market. Unicorn-i-licious combines HARIBO’s signature chew with a whimsical unicorn shape, where the magic really happens when consumers enjoy the chewy texture and juicy flavor. The newest flavor, Cotton His Candy, has never been introduced in the United States before.
Unicorn-i-licious joins a portfolio of more than 25 Haribo gummies in the U.S., including fan favorites like Gold Bear, Twin Snake, Starmix, Happy Cola and Happy Cherry. Unicorn-i-licious is HARIBO’s first gummy innovation to market in 2024 and is available at retailers nationwide.
