SharkNinja, a globally renowned company in product design and technology, unveiled its groundbreaking new product lineup for the EMEA region at IFA Berlin 2024. Building on strong revenue growth in EMEA over the past year, SharkNinja revealed its intention to introduce over 20 innovative products in the region under its well-known Shark and Ninja brands. This initiative is in line with the company’s strategy to strengthen its presence in existing categories, pioneer new categories and enter additional markets across the region.
Here are three products from SharkNinja that will make your home smarter.
SharkNinja revolutionizes the home espresso coffee industry:
SharkNinja is set to disrupt the at-home espresso coffee market with the introduction of its revolutionary Ninja Luxe Café in the EMEA region. This groundbreaking coffee appliance is designed to deliver a barista-quality experience in the comfort of your own home. Ninja Luxe Café offers comprehensive guidance throughout the brewing process, recommending the ideal grind, precise portioning of coffee beans, and dynamically adjusting temperature and pressure to ensure a perfect cup every time. Additionally, the newly launched Ninja Sip Perfect Travel Mug efficiently cools hot beverages to a comfortable temperature within minutes.
SharkNinja remains committed to helping consumers make the most of their counter space.

Following the successful launch of the Ninja Double-Stack Air Fryer, SharkNinja is expanding its product line with the introduction of the Ninja Double-Stack XL Air Fryer with Smart Cook System. This innovative model incorporates a built-in digital probe that consistently ensures optimal cooking results. Additionally, the company is unveiling the Ninja Double-Stack 2-Drawer Air Fryer 7.6L, designed to offer the same cooking versatility in a more compact format.
SharkNinja Announces New Ninja SLUSHi Frozen Drink Maker:

The latest advancements from the developers of the popular Ninja CREAMi allow users to easily create flavorful slushies from the comfort of their own home. Thanks to the cutting-edge technology of the Ninja SLUSHi frozen drink maker, the device delivers commercial-quality frozen drinks straight to your kitchen, so kids and adults alike can enjoy their favorite slushies without having to go out.