Red Robin customers have expressed concern about how inflation is affecting their experience at chain restaurants.
on TikTok videocreator Tom (@sidemoneytom) shared concerns about Red Robin’s burger prices compared to just a year ago. The video was released late Wednesday and has already amassed over 60,000 views.
“So I went to Red Robin for the first time in about a year and couldn’t believe the menu inflation,” Tom began. “It’s totally insane. Check this out.”
He said the restaurant was exactly the same as the one he had been to a year ago and that he took a picture of the menu as his wife was due to arrive a little later. If you compare prices then and now, a burger that was $6.99 then has gone from $9.99 to $11.29 today, he said.
@sidemoneytom #fyp #red robin #inflation ♬ Original song – TikTok Tom
“Red Robin’s menu is going to inflate 20-65% in a year, in a year!” he exclaims. “And what’s strange is that the biggest inflation numbers we see are exactly the same as what we see in the housing market for used cars and such, it’s at the bottom. It will no longer be worth eating.”
He concluded that for $12 to $15, “you can eat at any restaurant in town,” an exaggeration, but his point nonetheless resonated with some viewers. The Daily Dot reached out to creators through TikTok comments and Red Robin via email.
“It’s not worth it at the current price,” one commenter claimed.
The creator reasoned, “That’s right. If you don’t eat five french fries in a basket, then you’re right.”
“Ramen is getting better and better!” I argued with one person.
In response, the commenter countered, “It would be $2 a bag,” and the author agreed, “When I was there, it was $1.6.” [high school.]”
“Does it come out well?” One challenged. “I support your content, but I work in the service industry and in the same period the cost of purchasing her has increased by 15%.”
Tom replied: “I don’t think you understand my post.
*First published: July 6, 2023, 10:32 PM (CDT)
Phil West
Phil West is a veteran professional writer and editor, author of two books on soccer: The United States of Soccer and I Believe That We Will Win, both published by The Overlook Press. His work has recently been featured in MLSSoccer.com, Next City and Texas Highways where he is editor-in-chief The Striker. Based in Austin, he is also an instructor in the writing program at the University of Texas at San Antonio.
