Washington (March 14, 2024) – National Confectionery Association named PIM Brands Co., Ltd.and its President and CEO Michael Rosenberg. 2024 Advocate of the Year.
For the first time in NCA’s history, NCA’s Advocate of the Year award has been presented simultaneously to an individual and an NCA member company. This award recognizes individuals and organizations who have gone above and beyond to ensure the confectionery industry has a seat at the policy discussion table at the federal, state and local levels.Rosenberg and PIM Brands receive award at NCA 2024 Industry Status Conference.
“Michael’s unwavering commitment to advocacy has greatly benefited the confectionery industry,” said NCA President and CEO John Downs. “His leadership and financial investment in Washington provides a powerful example of how companies across the industry can leverage their resources to participate in policy discussions, and the dedication of Michael and the entire PIM Brands team is outstanding. , this is more than worthy of double recognition. “
In 2021, there are 6 PIM brandsth An NCA member company with government relations operations in the capital and four other cities.th Create a corporate PAC. Mr. Rosenberg and his team have long been passionate supporters of NCA’s advocacy efforts, and this new focus will strengthen PIM Brands’ influence with members of Congress and the food advocacy field as a whole.
“It is an honor to accept this prestigious award on behalf of not only myself, but our entire company,” said Rosenberg. “As the confectionery industry faces challenges at all levels of government, advocacy is more important than ever. The choice for us was clear: Invest in our Washington, D.C. location and PAC ’s strong commitment to fundraising gives us the best opportunity to effectively champion the PIM brand and the industry as a whole.”
Rosenberg founded PIM Brands in 1989 while attending American University in Washington, D.C., where he realized the importance of advocacy in business. PIM Brands manufactures popular confectionery and snack brands such as Welch’s® Fruit Snacks, Original Gummi FunMix® and Sour Jacks®.
About the National Confectionery Association (NCA):
of National Confectionery Association is the leading trade association for the $48 billion U.S. confectionery industry. NCA advocates for an enabling environment for candy makers to thrive and works to ensure that chocolate, candy, gum and mints are celebrated for their contributions to culture, society, the economy and everyday moments of joy. The industry employs Approximately 58,000 workers More than 1,600 manufacturing facilities in all 50 states support an additional 635,000 jobs in related fields. The U.S. confectionery industry made a promise The goal is to increase transparency, provide more guidance options, and educate consumers about the role of confectionery in a happy, balanced lifestyle.Learn more about CandyUSA.com Or follow NCA Facebook, Xand Instagram.