Leftovers takes a look at some of the product ideas that pop up everywhere. Some are intriguing, some sound great, and some have ideas you never dreamed of. I can’t write about everything that was proposed.
Nissin puts breakfast (and noodles) in a cup
For many people, the most important cup at breakfast is their first cup of coffee. Nissin Foods USA, a major noodle company, cup noodle breakfast product.
The new microwaveable Cup Ramen blends flavors of long Asian-style noodles with pancakes, maple syrup, sausage and eggs. Limited edition flavors are only available at Walmart. No, a company spokesperson said this wasn’t an April Fool’s joke.
Priscilla Stanton, senior vice president of marketing for Nissin Foods USA, said in a written statement, “We know our products are always the go-to meal. So by adding Cup Noodle Breakfast to your lineup, you can satisfy your appetite 24 hours a day, morning, noon, night or midnight.”
the cup noodle Created in 1971 Momofuku Ando, the founder of Nissin Foods, devised a way to make instant noodles easier to eat. According to Nissin, the portable, microwaveable noodle cup Currently sold in 100 countries and regions.
Hundreds of flavors have been created since then.Mr. Tomonao Matsuo of the company’s public relations department He told travel guide site Live Japan That the local culture influences the taste of each country. Most of these flavors, however, are dominated by flavors such as Mexican Con Camarón Picante, which features spicy shrimp and capsicum, German Champignon, which features mushrooms, and Indian Mazedar Masala, which features a blend of traditional Indian masala spices. Traditional for soups and noodles. .
Breakfast noodle soup is a new development. Also, while US consumers love breakfast (more Americans ate traditional morning foods during the COVID-19 pandemic), see if they prefer maple syrup and noodles. would be interesting to do.
But as people return to their pre-pandemic habits, they Get a more convenient breakfast at the restaurant on my way to the office. Cup Noodle Breakfast is at least a portable way to enjoy these flavors.
— Megan Poinsky
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Courtesy of Kellogg and McKee Foods
Kellogg’s rolls up sweet lunchbox treats for breakfast
swiss roll cerealis a breakfast version of Little Debbie’s favorite rolled chocolate and cream snack cake, and will be available nationwide in April. The cereal looks like round chocolate swirls, but without the white filling of the cake version.
This is a cereal inspired by Kellogg’s fourth Little Debbie Cake, which also created a cereal version of the Oatmeal Cream Pie. cosmic brownie and Natty Buddies. This release is in honor of her 60th anniversary of Little Debbie’s Swiss Rolls.
“To celebrate the 60th anniversary of the Little Debbie Swiss Roll, we’ve created a fun new way to enjoy this iconic treat,” said Jeff Badger, vice president of marketing at McKee Foods, owner of Little Debbie. There’s no better way to do this than to provide your fans with
the swiss roll Added to Little Debbie’s lineup in 1962After founder OD McKee traveled to European trade fairs in search of “the next big thing,” according to the brand’s website.is one of the brands top 3 sellersOatmeal Cream Pie, and Nutty Buddy Bar.
This latest treat from Kellogg’s is part of an already established category. Aside from Kellogg’s other Little Debbie-inspired cereals, Hostess and post-consumer brands have partnered to bring Donettes, Honey Buns, and Twinkies to the cereal.Sour Patch Kids, Nutter Butters, Other sweet treats such as Peeps are also available for breakfast.
Former Little Debbie cereal varieties include: Pretty good reviews from tastersBut given the persistent popularity of Little Debbie snacks and sweetened cereals, consumers simply want to try Swiss Rolls Cereal, he warned. maybe.
— Megan Poinsky
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Courtesy of Blue Bunny
Blue Bunnies nibble larger in freezer aisles
For consumers looking to enjoy frozen desserts, Blue Bunny has plenty of options.
The dessert company has announced a series of new ice cream items: Mini Bars, two new flavors of Mini Swirls cones, and cartons of soft serve ice cream.
The minibar is stocked with flavors like Vanilla Caramel Crunch, Chocolate Cookie Crumble, and Strawberry Shortcake.
The ice cream maker’s decision to launch Mini Bars follows the Mini Swirls cone. Comes in various flavors Cookies & cream, caramel, mint chocolate chips and more. Two new additions to the Mini Swirls line are his Salted Caramel Chocolate and Mint Chocolate.
“Following the success of Mini Swirls, we hope to grow the Mini platform with a new line of products that can be enjoyed as snacks, just like corn,” Jeremy Hrynewycz, Blue Bunny’s brand marketing director, said in a statement. I was.
The four soft serve products – Vanilla, Chocolate, Cookies & Cream, Strawberry and Mint Chocolate Chip – use a softer, easier-to-scoop ice cream to give consumers the classic soft serve experience at home. Brand says it’s on purpose.
Blue Bunny’s decision to expand its ice cream line demonstrates the continued success of the category, which is projected to be worth more than $114 billion by 2030. Grand View Research Projection.
The new product joins freezer staples such as Nestle’s Drumstick brand and Klondike bars. Several companies have recently entered the space, including Dreyer and Mondelēz International. A collaboration of Oreo bars, cones and ice cream sandwichesHershey and Unilever launched seven frozen meals under the Reese’s brand earlier this year. And earlier this month, health brand Halo Top debuted a frozen yogurt treat.
Miniature versions of groceries are also currently a popular CPG trend. In recent months, General Mills has launched mini versions of three of his most popular cereals, and Frito-Lay has launched bite-sized snacks like Doritos and Cheetos.
— Chris Casey
