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At Leftovers, we highlight some of the product ideas that pop up here and there. Some are interesting, some sound great, and some are types of ideas we wouldn’t even dream of. I can’t write about everything that has been sent to me. So here are some remaining excerpts from my inbox.
blue moon swings for the fences
Today’s baseball is dominated by fastballs exceeding 100 miles per hour, but Blue Moon’s latest collaboration is finding a way to slow things down with its latest offering.
The beer, which was born at Coors Field in Denver nearly 30 years ago, has partnered with Rawlings on Blue Moon Home Run Twist. At 2% ABV, this ice cream combines the bright citrus flavor of Blue Moon’s iconic Valencia orange peel with vanilla from Madagascar. Blue Moon is owned by beer giant Molson Coors.
Each pint also comes with a mini Rawlings helmet and ballpark staples like peanuts and caramel corn for a complete baseball experience.
“Blue Moon is an opportunity for fans 21 and older to experience the joy of ice cream from the comfort of their own home and with a helmet on,” Courtney Benedict, vice president of Above Premium Beer Marketing at Molson Coors, said in a statement. “We are brightening up this baseball season by providing fans with the following.” .
Blue Moon Home Run Twist is made in collaboration with alcoholic ice cream maker Hard Scoop. The limited edition ice cream comes in two packs for $49 (including shipping for dry ice) and is available starting today.
Like other Molson Coors-owned beers, Blue Moon has shown a penchant for partnering with companies to take its beer to unusual places.
Last December, the company teamed up with PopUp Bagels to develop what they call the best craft beer and artisan bagels. Blue Moon beer is infused into the pop-up bagel, and the craft beer’s signature Valencia orange is incorporated into the cream cheese. And in 2022, Blue Moon collaborated with a Texas bakery Serve on mini pies as an accompaniment to beer.
— christopher dohring
Dave’s Killer Bread provides protein for snack bars
Athletes and on-the-go consumers looking for high-protein foods have new options from brands typically found in the baked goods aisle.
Dave’s Killer Bread, known for its healthy breads and bagels, is expanding into the snack category with the launch of its newest product, Amped-Up Organic Protein Bars. It comes in three flavors: Blueberry, Coconut, and Peanut Butter Chocolate Crunch. Each has 10 grams of protein and is made with rolled oats, chia seeds, and quinoa.
Last year, the brand first debuted three snack bars: Cocoa Brownie Blitz, Trail Mix Crumble, and Oat-Infused Honey Almond.
“After seeing success in select test markets over the past year, we are excited to launch this summer to offer consumers a convenient whole grain snack that meets the growing demand for plant-based protein options. , we’re launching Amped Up Organic Protein Bars nationwide,” said Jillian Cohn, the brand’s managing director, in a statement.
Flowers Foods acquired Dave’s Killer Bread in 2015 for $275 million.Brands that have reached Sales of over $1 billion In 2023.
Consumers increasingly want protein they can find anywhere, and food and beverage manufacturers from General Mills to PepsiCo are adjusting new product launches to meet rising demand. High protein-based foods are projected to increase at an average annual growth rate of 7.7% until 2027. According to Technavio.
— Chris Casey
Blue Diamond Producers Go Beyond the Salad Bowl
almond Blue Diamond Growers, a marketer and processor, is launched. We’ve launched a limited edition Ranch Flavored Almond in hopes of introducing a popular flavor in an innovative way.
The company said a recent study found that 70% of on-farm consumption occurs outside of salad bowls.
“We’re always looking for new ways to incorporate trending flavors into our products, so lunch can help our customers feel inspired to take their taste buds to new levels of deliciousness,” said Maya Irwin, vice president of marketing and innovation. I hope that you will be able to do so.” he said in a statement at Blue Diamond.
Ranch almonds contain cooling and tangy herbs and spices, the company said. Each serving contains 6 grams of plant protein and is a source of the antioxidant vitamin E.
The limited edition flavor will be available at Walmart from May through October, at Cost from May until supplies last, and at Sam’s Club starting in August.
Blue Diamond said the tangy nuts will be launched just in time for summer.It also comes as a molee Companies are leaning into consumer demand for protein-rich, better-for-you snacking options. Keranova recently launched “Full Loaded” Eggo He Waffles, which contains 10 grams of protein per two waffles.
— Elizabeth Flood