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“This is an NPR.” The catchphrase has long been used for public radio nationwide, but it remains doubtful. NPR remains curiosity. This is a national auxiliary media outlet that refuses national media. This is a site that sells on a daily basis for sponsors, claiming that there is no commercial. The confusion may be heading for the final resolution after the election. NPR is trying to take into account what it is and what it represents.
I used to appear regularly in NPR, which became more critical to outlets because the news became political and persistent in the conflict view.
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Even after URI Berliner, the respected editor, wrote Scathing account In the political prejudice on the NPR, the outlet doubled the news and commentary on one side. Certainly, while actively tacking to the left and publicly supporting the story () Some wrong stories) NPR rejected criticism from a democratic source. When we many of us called on NPRs to choose more politically neutral CEOs, we chose Catherine Maha. Previously criticized For her harsh political opinion.
Some have long questioned the media organization’s subsidy by the federal government. The NPR itself keeps maintaining it. “Federal government funds are essential“But the country has long refused the state -owned media model as a democratic value.
NPR continues to claim that federal funding is indispensable. (Via Pavlo Gonchar/Sopa Images/Lightrocket Illustration of Illustration Getty Images)
With NPR crater audience Profit。 NPR audience has decreased for years。 As a result, NPR has been forced to reduce deep staff.
Ironically, NPR has one of the most diverse viewers in the media. The listener is overwhelming White, liberal, and more wealthy More than other countries in the country. However, it provides services to more people, but we expect most of the countries to subsidize programming.
Many of us have Discussed NPRs need to compete with other radio companies in the free market. In particular, some Democratic leaders drop Fox News from cable news carriers, despite the fact that the government has not been subsidized and is consistently ranked as the most viewed cable news network. We are promoting like. (For complete disclosure, I am a Fox law analyst.)
NPR and PBS are facing the call of finally deleting subsidies. However, at the same time, pressure from the Federal Communications Committee has occurred. FCC Chairman Brendan Kerrd is asking about NPR claims that he is not commercial advertising.

NPR CEO’s Katherine Maher has a rarely approved claim that Uri Berliner, a long -standing editor, lacks “viewpoint diversity” in public news organizations. Inside, it was almost rebellious. (Fox News)
Many of us have noticed that NPR has increased sponsor statements in tagline about products or company customers. “I’m worried that NPR and PBS broadcasts may violate the federal law by broadcasting commercials. Especially commercial ads that are banned from NPR and PBS membership stations. May be broadcasting over the line. “
Non -profit wireless and TV stations supported under a variety of regulations. It is difficult to see the sponsor’s acknowledgment as something other than commercial advertising. It is common for a profit -oriented outlet to read the commercial sponsor.
Non -profit education and NCES are prohibited based on the communication method 399B of the communication method that broadcasts commercials or other promotional announcements on behalf of a profit organization.
Interesting is NPR stress According to the sponsor’s guidelines, “NPR Way” is a better way to actually reach consumers.
“The messages of the NPR sponsor are controlled by a slight different regulation in the entire platform, but the guidelines are the same. The guidelines are” permitted “, and the brand is connected to people with people. Details about the best approach to create “NPR Way”, “Read the guidelines”.
The impressive is that NPR reduced viewers oppose justice to break the public subsidies. While rejection of half the value and views of the country, they hope they will support those citizens.
It is common for law firms and companies to tell their jobs in the fields given by the host. It is also common to have Product reference。
The thrust to the NPR advertiser is that this is a different type of pitch to attract more customers. But the federal government has long ignored obvious commercial ads.
There are few differences between NPRs and competitors that can be identified beyond the bias and promotion. The impressive is that NPR reduced viewers oppose justice to break the public subsidies. While rejection of half the value and views of the country, they hope they will support those citizens. What happens if the parliament ordered the same subsidy against a more popular competitors like Fox Radio?
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I oppose Fox subsidies, like NPR. Each outlet must depend on viewers for support. In particular, many liberal outlets continue to maintain biased compensation, despite the rating and income decline. There is in the Washington Post I needed to be fired again I lost about half of the reader.
William Lewis, a publisher and CEO of the Washington Post, called the ship to the right and then distributed a true bomb in the middle of the news room. Talk to the staff“Don’t sugar coat … we have lost a lot of money. Your audience has recently been half. People have not read you. Is that so?
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Nevertheless, the writer With the LA Times Other outlets continue to oppose the balanced coverage. They want to lose their readers and profits rather than their prejudice. So that’s it. These outlets have all the rights to provide a unique tilt viewpoint and coverage. They do not have the right to the federal subsidy that is isolated from consumer reactions.
It is time to establish a bright line rule for government subsidies for favorable media outlets. “This is NPR”, but it is not the one we should be as a nation.
Click here for more information about Jonathan Turley.