No one would blame Chicago White Sox fans for losing their appetite after enduring an abominable 2024 campaign. 21 consecutive losses. Statistically, the 2024 Sox will be one of the worst teams in Major League history, matching modern records. 120 losses set in 1962 By the New York Mets. Owner Jerry Reinsdorf’s team is currently on a three-game winning streak and will finish the season this weekend in Detroit with three chances to break the all-time losing record.
UPDATE: Lost to Detroit on Friday, September 27th. The White Sox made history.
Recent winning streaks aside, with each loss tarnishing the team’s reputation, paralyzed fans at Guaranteed Rate Field wore paper bags over their heads as they cheered on the home team this week, witnessing a historic record break. I was hoping that I would. Loss while chanting “Sell the team”
An unlikely ballpark symbol will appear to symbolize this lost season. Introduced in the spring, the $15 Campfire Milkshake features toasted marshmallows swimming in a sea of whipped cream. A puddle of chocolate drips and coats the rim of a 16-ounce plastic souvenir cup filled with Prairie Farms Belgian chocolate ice cream mixed with graham crackers. A chocolate bar is the finishing touch. One swig could cause a fan’s A1C to skyrocket as much as the Sox’s bullpen ERA – good luck finish it. At the last home game of this miserable season, there were 205 shakes available at Vizzy View Bar. This is a well-oiled machine that fans use to order shakes at the bar and the cashier hands them a receipt to pick up their shakes at a station near the bar entrance near Section 157. Chocolate is lined up in a chilled glass. Workers ride the rim as fans watch as they sway. In the final home game on Thursday, Sept. 26, when a loss would have broken the record, Sheikh sold out within 40 minutes. The announced attendance was 15,678, and Sox Park’s capacity is 40,615.
Inside the Vizzy View Bar, employees candidly tell fans that the team has made about $500,000 in sales from Shakes this season. Sheikh is also available at the club level, but this unverified figure could be a miscalculation. At $500,000, that means an average of 412 shakes were sold per game over 81 home games. Either way, the shake was a success and management may bring back the Campfire Shake in 2025.
For a star-starved team, the rookie is perhaps the only one worth remembering among the cavalcade of failures that made national headlines last week after The Athletic published an embarrassing inside look. Dew. team’s troubles. That includes such a nasty scene in early September, when two White Sox players collided during a game in Baltimore. As a result, we conceded 3 goals. Orioles TV announcer “The White Sox have become the perfect White Sox,” he declared. Horror author Stephen King Confirmed White Sox season is over. It’s a nightmare.
In Game 159, the White Sox put together their first seven-run inning of the 2024 season as the Yellow Jackets swarmed the last remnants of the Campfire Milkshake.
— James Fegan (@JRFegan) September 26, 2024
Fans, former players, and media relied on gallows humor to get through the season and turned to Sheikh to distract from talking about actual baseball. MLB posted a photo of the March Shake to Xwhich has since gained 14,500 likes. In the spring, no one expected the White Sox to be historically bad, but marketers felt they weren’t a championship favorite. By April, the team’s record had plummeted and the marketing team focused on milkshakes as a way to distract from the team’s performance. Brooks Boyer, the team’s chief revenue and marketing officer, was apparently “blindsided” by the athletics. I was writing about the shaking.. SB Nation in May Blog written by Southside Sox He said the team’s “highest profile acquisition of the offseason may be Campfire Milkshake.”
The team was scheduled to have Olympic legend Simone Biles and her husband, Chicago Bear Jonathan Owens, pose for them. For shaky photos. 2 fans wore a customized jersey One has “campfire” and the number 20 on it, and the other has “milkshake” and the number 24 on it. Concession workers always say that food and drink sales go up when the home team plays well. With few fans in the stands watching the disastrous baseball game, enjoying a shake is a good reason to go to the game.
“It makes sense that teams want to get their fans excited with sugar but not full on nutrition,” South Side Sox Editor Brett Ballantini said. Tini writes in Eater. “[It] That certainly matches the smoke-and-mirrors front office, recruiting process, and on-field performance…”
Milkshakes became a White Sox thing in 2022 when Levy executive chef Ryan Craig introduced a horchata churro flavor. The following season, the team introduced Magonada with tamarind straws. Fans also had the option to add booze to their shakes. These entries paved the way for the campfire to be kindled.
The inventor of the Campfire Milkshake told Eater at a media event at Soldier Field in late August that he has no plans to make a shake for the Chicago Bears. Craig wanted to make sure he had something special to bring smiles to the White Sox’ faces. Of course, he didn’t address the diplomatically obvious: Why would the Bears want their own Sheikh and be associated with baseball’s version of the Titanic?
At $15, the price of a ballpark beer, is this shake good? Former White Sox catcher AJ Pierzynski isn’t impressed: “It comes in a cold glass, but I mean, it’s a milkshake. ,” the 2005 World Series champion said on the Sept. 23 broadcast. Foul Territory Podcast. “It’s a milkshake with chocolate and marshmallow on top. I mean, it’s okay. Just above average.”
Pierzynski’s assessment is accurate. Burnt or burnt marshmallows are not melted, so appearance is more important than taste. But carrying around a Shake is something of a status symbol on the Southside, the same as parading down the main concourse with a Prada bag. That comes with some concerns. The sun melted the edges of the chocolate on an unseasonably warm September afternoon. Unless fans want warm chocolate on their fingers, these shakes are meant to be consumed immediately in the air-conditioned club level.
I don’t think we can expect much from the 2025 season, which marks the 20th anniversary of the 2005 World Series victory. Management has already said poor attendance will prevent them from improving the lineup. through free agencyusually the easiest way to improve your team. There is already talk of trading valuable players. Could management trade the Campfire Shake recipe to another team? How much will the Sox raise once the swings return? Management’s focus in 2025 could be funding a new ballpark. In February 2024, the team floated the idea of asking: 1 billion dollars Public funds will be invested in the development of a new stadium. It would take more than 66.6 million shakes to reach this amount. Maybe the Sox will have a big bake sale.
For now, this tremor seems likely to give the White Sox a bad name. with shortsproblematic disco demolition nightand nolan ryan geek. It’s a symbol of the worst season in baseball history. And those are not sweet memories.
