Is it poaching season at Southwest Airlines after a sudden face on a long-standing “bag fly-free” policy?
We may be trying to find it.
Frontier Airlines has become one of the first US airlines to target the low-cost giant Deciding to commence customer billing Check the bag.
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Frontier said it will provide customers with free check bags in addition to free access That “economy bundle” – Includes one “personal item”, carry-on baggage, free seat allocation, no change fee. This offer applies to new bookings made next week for flights between May 28th and August 18th.
The frontier did not tick words with a barely veiled swipe in the southwest.
“Some airlines have changed. They raised rates, took away perks, made the trip feel like a one-sided relationship,” Frontier said in a statement detailing the offer, including other fine printing. “If the airline treats you like an afterthought, it may be time to file for a multi-segregated marriage. Frontiers are here for rebounds.
The move highlights the intense scrutiny that clashes southwest, an unsuspecting leader among US airlines due to customer-friendly policies. Southwest’s new policy will take effect for bookings made after May 28th.
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Frontier CEO Barry Biffle said in a statement that he heads home next to Dallas Love Field (DAL) and airs by trading on Wall Street under the ticker “luv” and makes a clear reference to Southwest.
“Some airlines are away from what travelers like, but we’re running towards it,” Biffle continued. “Think of this as the ultimate ‘old airline divorce’. “Furthermore, Biffle said in a statement, “If travelers show love to us, we will make these perks permanent.” However, he did not elaborate on which thresholds could encourage frontiers to lock change.
However, Frontier offers include their own fine printing. All bookings for nonstop travel starting today, from March 18th to August 18th, are eligible for the free “Economy Bundle” deal. However, these tickets must be purchased by 11:59pm on Monday, March 24th. Additionally, customers who wish to have a free check bag must use the promo code “FreeBag” at checkout.
That frontier can take such open swipes in the southwest, showing the seismic shift that the latter new bag fee represents.
Until recently, Frontier was synonymous with add-on fees Other unpopular customer service policies.
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However, Budget Airlines is also increasingly favored by leisure travelers who don’t want nickel and dimming per basic service, as the pandemic, frontiers and other airlines are considering making changes to take advantage of the increased demand for premium services.
For this reason, Frontier announced Top-class seating plans Other perks that were once the realm of full-service legacy rivals.
This current frontier promotion aims to be something that Southwest, once a new Maverick airline, has built a reputation for treating customers better than its rivals.
Turning that script over to your mind, Frontier’s Biffle issued a message that reads like a vintage South West.
“At the end of the day, travelers just want to be precious. We’re reclaiming what people love about flying – free bags, free seating choices, flexibility – no extra charges. There’s no game.
Biffle may have said that the game is not being played here…but it feels like the game is beginning.
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