At one point, Subway had a tempting deal where you could buy any “foot-long” (12-inch) sandwich from the chain for just $5.
they eventually abandoned the campaign. but, The hot topic of TikTokOne customer said he was shocked that Subway’s sandwiches had become so expensive.
“Are you guys old enough to remember $5 feet long?” Jessi (@justjessibtiktoks) asked her followers over a Subway sandwich. As of Monday morning, her video has surpassed 820,000 views.
@justjessibtiktoks This is almost real food #cost of living crisis #fyp ♬ Original song – Miyabi
She then revealed the cost of her meal. The “old fashioned roast beef foot long combo” was now $22. Throughout the video, Jessi took a few bites of her sandwich. However, she complained in the video’s caption that her meal was “barely real food.”
Subway’s $5 Footlong deal began as a promotion in 2007 and ran for nearly a decade. In a 2016 tweet, explained The deal was closed because the cost of the store “has risen significantly,” he said.
“We know how much our fans have contributed to the success of our $5 Footlong promotion over the years. Inflation has eroded the value of everyone’s dollars,” a Subway official said. previously wrote on the official Facebook page.
From there, the price of a 12-inch sandwich gradually increased, starting at $6. Subway sandwiches currently have a base price of $6.50 and go up from there. Meat and cheese are charged on the subway, but vegetables are not.
Unfortunately, Jesse faced backlash for the video with comments turned off. The Daily Dot reached out to Jessi via TikTok and Subway via email.
*First published: May 15, 2023 at 9:03am CDT
Melody Held is a culture writer. Her work has been published in Glitter Magazine, BUST Magazine and more.