Jimmy Bradley’s party house was a bit fading on the market. Then Zillow Gone Wild spotted it.
Fans of the unusual homes on the market right now are trying to figure out what it reminds them of. The home at 1809 Carl Street, Fort Worth is listed on his Zillow, and it went viral late last week on his social media posts from the account Zillow Gone Wild. The property is as unique and indescribable as the owner himself.
“I never really knew how big a deal it was,” said Bradley. “I knew my home was special, but I never thought the world would know about it.
A highlight of the 7,000-square-foot, three-bedroom home with studio is that over 4,000 square feet of the space is devoted to an enclosed entertainment area. There is a heated swimming pool with slide and diving board surrounded by an outdoor kitchen and ping pong table, pool and artificial turf area with air hockey table.
“I have so many wonderful customers who have had great success in life and have traveled all over the world. I’ve been to many wonderful and luxurious homes, but I’ve never seen a home like this.
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As of Tuesday, the Fort Worth home has garnered 105,000 likes on Twitter and nearly 31,000 likes on Instagram. On Facebook, the post received 8,600 reactions and 4,300 comments.
“Part Dave and Buster, part 1980s drug lord. I love it,” one Facebook user, Jamee Smith Gomez, said in a Facebook comment. This is the party house I wish I had visited as a kid in the winter,” he tweeted.
On Thursday, Lance Blanc, a listing agent for Dave Perry Miller Real Estate, obtained a screenshot of the house on Facebook while vacationing in Mexico.
“When I logged on there, there were already 3,500 comments,” says Bran. “I couldn’t believe it.”
Then I started getting phone calls from friends, other agents and the media, followed by messages from investors and their agents. I was also contacted by a company scouting movie locations.
“Whoever runs the Zillow Gone Wild page is unaware of the power they have,” says Bran.
grand tour
The house is the creation of 76-year-old Bradley, who owns the Bradley Insurance Agency in Fort Worth and who Bran describes as “your quintessentially eclectic Fort Worth cowboy.” I bought this house years ago as a side project.
“Your kindness, I saw what the house was like,” he said.
Bradley gave the Dallas Morning News a tour of the house on Monday. Start with the closest bedroom. One of them has an access door that leads directly to the patio.
He then leads guests out of the bedroom into a dimly lit office, lined with antiques like animal-print chairs, sculptures and mother-of-pearl mirrors. Many of the ornaments he purchased from Habitat his Four His Humanities.
“I wanted this thing to surprise you everywhere you look,” said Bradley. “I put my heart into this deal.”
When a guest reaches the master bedroom, complete with sofa, fireplace, and bathtub, he keeps the curtains closed over the window. At this point, the guest may already be sold.
Then he quotes the late radio host Paul Harvey. He opens the drapes to reveal a pool and a large enclosed entertainment area.
The walls are adorned with giant beer advertisements from the liquor store in his building, which he presumes are from the 1940s.
The entire entertainment area and even the front yard are covered with artificial turf that he purchased from Humanity’s Habitat. He was told it was from the Texas Christian University football field. I misunderstood turf as carpet.
Bradley has hosted nearly 30 birthday parties, three weddings, a family reunion, and a Super Bowl party at his home.
“It doesn’t matter if they’re 3 or 83, they go nuts,” Bradley said. “Kids just have a ball.
“Anyone who buys this will do whatever they want with it,” Bradley said. I’m out of the box.”
struggle to sell
Real estate agent Bran was introduced to the house through his friend Clint, the son of Bradley. Bran envisions the home as likely to go to “Fort Worth Playboy” type buyers, those who want a home strictly for entertaining and hosting great parties.
“It’s got that old-school Jack Ruby vibe from the Kennedy era,” Blanc said. “When we first got in there, I looked at Clint and said, ‘Why didn’t you party here?'”
He said the attached studio might be ideal for teenagers and in-laws, so it’s perfect for extended families as well.
Bran first listed the home for $795,000 in July, but interest from serious clients has been low and it has only been shown five or six times. He lowered the price to his $745,000 last week.
Now that your home has received so much attention, can you sell it faster?
“Honestly, people just don’t know what to do with their homes,” Bran said. “It’s a big house in a neighborhood of smaller homes, and not everyone needs a 4,000-square-foot recreation area and indoor pool.
This home was a social media sensation even before Zillow Gone Wild. Some agents have visited his home just to promote themselves on TikTok videos, Bran said.
“All the young, media-savvy agents at Metroplex were going to the house to shoot the promo video,” he said. “It was too much of a burden to try to arrange to have the landlord out and clean up the house. It was too much of a burden.”
got wild
The person behind this home going viral is Samir Mezrahi, 40, social media director at New York-based Buzzfeed, who took a personal interest in browsing home listings on listing site Zillow. and started a Zillow Gone Wild Instagram account in December 2020.
“I felt like a lot of people out there were doing the same thing. Maybe they were working from home, maybe they wanted to move, They may have actually considered moving,” Mezrahi said. “I started an account and it really blew up from the start.”
He launched Zillow Gone Wild on Twitter, Facebook, and TikTok, a newsletter with nearly 100,000 subscribers. Instagram currently has 1.7 million followers.
Mezrahi says his Fort Worth home has become one of the most popular homes he’s ever posted.
“In many homes, from the outside, you don’t know what’s going on inside,” he said. “And that [house] We had the ultimate indoor pool chill space. It was really fun. ”
Bradley says the home reflects his personality, which is centered around making everyone feel welcome.
“I wanted to do it my way, like the old Frank Sinatra would say,” he said. “Here’s what I want the house to say when they walk in: ‘Let’s go in. Let’s have some fun.’
